About me
7+ years in product design.
200+ user interviews facilitated and synthesized.
Multiple design systems created, managed, and extended.
Appreciates getting thrown into the deep end.
I believe in…
Meeting with users early and often.
Showing work in progress.
Simplifying experiments.
Industry experience
Lead Product Designer
StreetFair - The home services marketplace for neighbors
New feature development for StreetFair’s consumer and provider marketplace users. Constant discovery research, usability testing, and requirement gathering with an intense focus on launching minimum viable products. Design system generation, management, and extension of the consumer and provider visual languages. Oh, and making sure we had great team outings.
Co-founded by Teddy Fitzgibbons and Mike Kerr (the MVP evangelist).
Hybrid in Charlotte, NC, USA | April 2024 - Present
Senior Product Designer
Passport - The leading parking management stack for cities and universities
New feature development for back-office and consumer facing mobile software. Design system creation and management. Product discovery research, usability testing, competitive product and strategy analysis. Close collaboration with engineering, product management, and customer success.
Worked with design leader Kevin Huff.
Remote and Charlotte, NC, USA | March 2021 - March 2024
Visual Designer
Wells Fargo - a big ‘ole bank!
High-fidelity product design for authenticated, consumer facing experiences. Partnered with interaction designers, content strategists, producers, and product designers. Helped relaunch the FICO Score for consumer mobile app users and supported other financial health initiatives.
Worked alongside Kevin Huff, Sarah Dalton, Andrew Chipley, and Jay Frank.
Charlotte, NC, USA | March 2020 - March 2021
Brand Strategist
Self Employed - Greg LeFevere Design
Strategic creative services for small businesses and helping clients be proud of their brand. Clients include Schultz Home Improvement, Stuart & Maury Realtors, FUSE Search, MZ Capital, Rhino Seed & Landscape and Asurion partners like Home Depot & Sprint.
Remote, national | September 2016 - March 2021
Visual Designer
The Whole Brain Group (now Hivehouse Digital) - The digital marketing agency for modern manufacturers
User interface and brand strategy for construction, manufacturing, and professional service clients in an agile digital marketing environment.
Worked with the one-and-only Donna Campbell.
Ann Arbor, Michigan, USA
Graphic Designer
Newell Brands - Consumer product goods for where you live, work, and play.
Packaging, brand and retail design for global brands like Rubbermaid, Calphalon cookware, Irwin Tools, Baby Jogger and others at Newell's state of the art Design Center
Kalamazoo, Michigan, USA