Greg LeFevere Design


how we work is as important as what we make.


We build consistent brands.

If a brand is trying to say one thing and it says that one thing everywhere and then delivers on that one thing... then the brand will come to mean that one thing.

Our goal is to discover the one thing that describes your brand and to consistently represent that one thing across all your customer touchpoints.


We start by understanding your business.

Our first step is to learn from you what your business is, who your customers are and why you've been successful so far. Somewhere in these conversations we'll begin to uncover what makes your business different, and better, than the competition. 


We tell your story with you.

We mix into your workflow. Small and growing businesses don't have time to hand-hold partners - we get this. We know how to tackle your creative projects, build marketing strategies and we use our network connections to get the right professionals involved when we need to.


Priced for convenience.

Package Pricing
Great for quick projects and helps you know exactly what you’ll get before you even reach out. Everything is customizable, of course.

For other clients who we interact with more frequently, we can often negotiate a retainer that guarantees turnaround times, simplifies invoicing, and gives our clients freedom to explore larger or more creative solutions.


About Greg

Majoring in Industrial Design at Virginia Tech, Greg takes his in-house, graphic and print design experience at Newell Brands, where he helped develop packaging and displays for big brands like Sharpie and Irwin Tools, and mixes it with design thinking and user interface design for small business clients.

The combination of print and digital design are the perfect suite of experience for small businesses looking to build out their brand consistently across their channels, easily.

 Cape Town, South Africa

Cape Town, South Africa

 Dades Gorge, Morocco

Dades Gorge, Morocco

Work Like a Traveler Plans

In December of 2016 Greg began traveling, first starting with Barcelona and ending with a flight from Istanbul. He would spend time working in Cambodia with BreakAway Learning, combining his love for user interface and brand design with a drive to empower learning in developing nations and take education into its next 100 years.

"Often working with remote teammates and clients, I've seen the best work come from when we create together. This means we show unfinished work, present in a fun and vulnerable way and show prototypes however and whenever possible."

"If there's one thing I have learned it's that making a plan is more of an exercise than a reality. Whether traveling or designing, its much more fun and productive to focus on being adaptable and open. To celebrate this perspective, in August of 2017 I relaunched this site,

If you need a new logo, a whole brand identity or a website or you just need a creative ready to tackle whatever comes up, you've come to the right place: a place where you're part of the process, not just the stakeholder."